About that full-page ad Marlins owner Jeffrey Loria ran in Sunday's Miami Herald......

Marlins owner Jeffrey Loria spent Only God Knows How Much to run an ad today in three South Florida newspapers, including the Miami Herald.

If early reaction is any indication, Loria couldn't undo the public relations nightmare he's created if he went out tomorrow and bought a brand new Hummer for every South Florida baseball fan.

Read some comments made about the ad on the NBC Sports Hardball Talk blog and the Herald's Fish Bytes blog.

Click here to enlarge.

Here's what CBS4's Jim DeFede had to say about the ad...

The @marlins new PR firm is the @jeffreygroup - if Loria ad was their idea, man was it a blunder. #HugeBacklash. #StopMakingTheHoleBigger
— Jim DeFede (@DeFede) February 24, 2013

If open letter from @marlins owner Loria is an attempt at damage control - he actually made things worse. It was an incredibly insulting ad.
— Jim DeFede (@DeFede) February 24, 2013

USA Today: Jeffrey Loria fires back at critics of Marlins makeover

Sun-Sentinel: Dave Hyde - Loria comes out swinging (and missing)